The Zealous Backpack is the bag that checks all the boxes. Your favorite JuJuBe backpack features? Check. A versatile size that looks great on both kids and adults? Check. What about an affordable price point? Check check check. The Zealous sports a classic backpack silhouette perfect for school, work, and heading out on the town. The large Mommy Pocket has an attached zippered front pocket for quick-grab items, and its main opening unzips wide to reveal two slip pockets, a springy key leash, and a hidden zipper pocket. The Zealous has two side bottle pockets to keep drinks in easy reach, and we even included a stowaway Tech Pocket in the top! Bring this lightweight Zealous Backpack anywhere—padded backpack straps and a machine-washable construction mean it is guaranteed to go the distance.
Inspired by kernels of maize - the Bhil’s staple crop, Dotted Diamonds features “pointillist” art created by indigenous artisan Ramesh Katara and digitized by Roots Studio. Each dot joins another in wavelike ripples from one diamond to the next symbolizing stories, prayers, ancestors, memories, and traditions. Muted pinks, orange, and brown are skillfully painted into a symphony of multihued and rhythmic dots. Lined in soft blush and adorned with satin rose gold hardware, this native print echoes indigenous voices from generations past to present.
Proceeds from this collection of endangered heritage art directly benefit the artist and their village. Art with a conscience … The Roots Studio x JuJuBe Collection proudly presents Dotted Diamonds with Soft Clay lining.
How does it work? From the profits provided, an estimated 20% go to the artist while 80% is put into a community fund, where the governing body of that tribe or village prioritizes how it can best be used to benefit their people.
