Nursery Essentials by JuJuBe. An organic soft goods line for baby featuring Roots Studio heritage art. (Proceeds directly benefit the artist and their village.)

Feel good about your Nursery Essentials purchase. Proceeds from this collection, featuring Roots Studio heritage art, directly benefit the artist and their village. 

How does it work? From the profits provided, an estimated 20% go to the artist while 80% is put into a community fund, where the governing body of that tribe or village prioritizes how it can best be used to benefit their people.