Meet the New Classic Backpack: The Parenting Favorite Just Got Even Better
You’ve seen it in celeb diaper bag roundups, on your fave parenting shows, and maybe even across the preschool parking lot. The Classic Backpack has been that girl for years: the reliable, roomy, “how-did-I-ever-do-mom-life-without-this” bag we’ve all counted on.
And now, she’s back with some major mama-approved upgrades. Every “I love it, but what if…” wish was taken to heart. So we made it even better...just for you.
What’s New: Upgrades Made with You in Mind
-
TWO insulated bottle pockets (instead of one!) for more storage.
-
A stitched top handle that offers a sleeker, more modern silhouette.
-
Reverse-coil zippers glide smoothly and resist snags.
-
Metal zipper pullers replace PU for long-lasting durability.
-
Gender-neutral beige lining replaces the blush pink for broader appeal.
-
NEW! Elastic key leash means no more digging for your keys.
We didn’t just improve features—we improved peace of mind. The upgraded Classic Backpack still features:
-
Machine-washable fabric
-
Water- and odor-resistant lining
-
Adjustable padded straps for all-day comfort
-
Trolley sleeve and stroller straps for easy travel
-
A cushioned changing pad and space for everything from snacks to spare clothes
Whether you’re parenting one baby or multiples, traveling across town or overseas, this backpack is back and better than ever—ready to carry you through parent life and beyond.
