In co-creation between Roots Studio and artist Ramila Bariya of the Bhil tribe, Wild Life features a distinctive style of painting that includes vibrant colors, artistic dots, and village life. The theme of friendship between birds and animals appears frequently in Bhil art. In Wild Life, Ramila beautifully renders dotted deer, peacocks, and other local birds intermingling to decorate the neutral taupe background. Seeds, leaves, feathers, and trees coexist harmoniously with the vivid yellows, greens, oranges, pinks, purples, and blues. Paired with soft jade lining and satin silver hardware, Wild Life boldly celebrates community and culture.
Proceeds from this collection of heritage art directly benefit the artist and their community. Art with a conscience … The Roots Studio x JuJuBe Collection proudly presents Wild Life with Jade lining.
How does it work? From the profits provided, an estimated 20% go to the artist while 80% is put into a community fund, where the village prioritizes how it can best be used to benefit their people, such as a dividend for every participating artist.