I am using this all the time when I’m on the go with my kids! Great for snacks and even drinks. Many compartments and larger than expected! The design is beautiful too!

I can think of so many ways to use this bag and its. It can easily be a gym bag that I can store my water bottle, gym towel and I'm in love with the compartment to store my shoes separate from the rest of my stuff. It's perfect for the beach for the whole family. The only thing I would add would be a key leash maybe in the front pocket. Other then that it's a great bag!

This bag is great!! It has more room than a be light. I use it mostly with my kids 5&3 the side pocket works great to put their sneakers or soiled clothes.

I’ve been using this as a diaper bag because I was so excited to pack it up. I can definitely see this being a great pool or beach bag also.

Jujube, as a brand, has a reputation among diaper bag aficionados for a few key features, internal organization being one of them. However, over the past year or two, they have added new bag styles that have not followed their traditional brand-wide mold in various ways. The All That Tote is one of these newer bags. It’s a lower price-point because of its canvas material and non-diaper use, and I halfway expected it to be much less feature-rich than older style bags. While the internal organization of this bag is not what you would get with a diaper bag, there is more than expected and the attention-to-detail is what I would have expected from old-school JJB. My favorite features are the internal bottle holder, the lined tech pocket, and the Tokidoki zipper pull on the hidden front pocket (they could easily have put a plain pull there.