Very durable and easy to clean. Originally I was afraid the white would turn brown but it didnt! Very happy with this bag. I wish they sold straps as over the years I've misplaced one.

Lot of space, compact and beautiful. Love it !!!!!!

I wanted this item with my last baby but couldn’t afford to get it, so glad I got to buy it this time around!!

I get so many compliments on my JuJuBe! I have the BFF in the Queen of the Nile print and that print literally goes with everything. I'm really happy with the quality of the bag and love all of the organization. I think my favorite feature of the bag is that it is machine washable. Oh and I like the different ways I can use the straps (backpack style or messenger style plus it has a grab handle.) Really convenient. I also have the matching mini BFF and it is the perfect size to hold my keys, cell phone, chapstick (and other little doodads). Highly Recommend. 5 Stars.

I Love my jujube bff diaper bag. I have a 10 month old and it satisfies all our needs I have purchase be sets and it makes our lives so much more organize I love all the new prints and my 9 year old love the jujube sets bags as well. We have bonded over this brand. I use be a designer purse girl, I m turning on a new leaf in life. I love my bags.